The article discusses the historical resistance to technological advancements, using the example of artificial ice to illustrate how fear and misinformation can impede progress. It compares the past campaigns against artificial ic...
About:
Jovono is the author of the website blog.jovono.com, which is a Substack publication titled 'Trajectory'. The blog shares thoughts on technology, society, and the future direction of these areas. It was launched a year ago.
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5.7Trust as a Moat
2025-10-03 • business moat trust vendor management market analysis
The article discusses the concept of trust as a powerful but often overlooked business moat. It differentiates trust from brand, explaining how trust influences vendor selection in high-stakes industries. The author outlines key f...
Waymo's self-driving technology is poised to transform the sharing economy into a passive income society, creating new jobs and altering urban living spaces.
Abundance by Ezra Klein and Derek Thompson is a book that adds to the conversation about improving progressive governance. It focuses on maximizing outputs rather than inputs, arguing that progressivism focuses on subsidizing dema...
The text discusses the performance of Steve Ballmer as the CEO of Microsoft, arguing that he is underrated despite being criticized as the worst CEO of the modern era. It highlights his successes in business, including revenue gro...
0Apple Vision Pro Wants to be Two Products
2024-01-30 •
The text discusses the history of Apple's product development and the need for a clear vision in product design. It compares the development of the iPod and iPhone to the Vision Pro, suggesting that Apple should release two separa...
0OpenAI and The Silicon Valley Way
2023-11-21 •
The text discusses the Silicon Valley Way, a business methodology focused on simplifying business complexity and prioritizing technical and product innovation. It highlights the virtues of this approach and its impact on modern te...
0LLMs are a revolution in cofounder relationships
2023-10-02 •
The text discusses the traditional division of labor between technical and nontechnical cofounders in product development, highlighting the challenges and tensions that arise. It introduces the concept of LLMs (Language Learning M...
0OpenAI will crush Sarah Silverman
2023-08-01 •
Sarah Silverman sued OpenAI for copyright infringement, but it is unlikely to succeed due to the transformative nature of machine learning. The post discusses the differences between copyright and patent law and the potential for ...
0Tech’s Gell-Mann Paranoia
2022-12-04 •
The tech industry is undergoing a re-evaluation due to high-profile losses and a lack of trust. The Gell-Mann Paranoia concept is discussed, which is the idea that new information should change our world view, but often fails to d...
0Epicycles of thought
2022-11-30 •
The text discusses the concept of epicycles and how it is used as a metaphor for intellectual patterns. It highlights the tendency to preserve beliefs by adding unnecessary complexity to theories, and the importance of rejecting d...
0Some spicy web3 hot takes
2022-08-17 •
The text discusses the impact of web3 on business, finance, and technology. It highlights the challenges and opportunities presented by web3, including the impact on financial reporting, the role of tokens, and the potential of bl...
0Using secondaries strategically
2022-05-23 •
The text discusses the differences between investing in private and public companies, focusing on secondary transactions in private companies. It addresses the common misconceptions about secondary transactions and explains how pr...
0Engineers who look up
2022-04-03 •
The text discusses the importance of engineers looking beyond their technical work and considering non-technical factors in their decision-making. It highlights three main ways engineers should 'look up': when picking a company, w...
0What’s happening with valuations
2022-01-18 •
The text discusses the high valuations of startups in recent years, and the factors contributing to this trend. It explains that startup valuations are essentially bets on the future success of the company, and the increase in val...
0The future of SPACs
2022-01-07 •
The text discusses the rise of SPACs in 2021, their differences from IPOs, and the potential long-term equilibrium of SPACs. It also covers the history of SPACs, the surge of companies going public via SPACs, and the potential fut...
0The Complete Investor
2021-11-09 •
The text discusses the rise of full-stack venture capital, which involves VCs raising lots of money, investing across every stage, and engaging in more complex financial operations. It explains the reasons behind this shift, such ...
0So is raising VC easy right now or what?
2021-08-21 •
The text discusses the current state of venture capital, highlighting the discrepancy between the perception of VCs and early stage founders. It points out that while there is an abundance of money in the market, early stage found...
0The verticalization alternative to B2B2C
2021-07-08 •
The text discusses the challenges and potential solutions for businesses with a B2B2C model, suggesting that verticalization may be a more effective alternative. It provides examples of companies that have successfully implemented...
0Rolling funds: An old frontier
2021-02-13 •
The text discusses the introduction of rolling funds in venture capital, which allows fund managers to raise capital on a quarterly basis instead of all at once. It explains the benefits and challenges of rolling funds, as well as...
0Debt and startups: A note
2020-02-21 •
The blog post discusses the concept of debt in the startup landscape, challenging the traditional avoidance of debt by startups. It explains the different kinds of debt, the tradeoffs involved, and the potential risks and benefits...
0The Apotheosis of Operator VC
2020-01-28 •
The recent round by Front, an email collaboration app, was led by a consortium of operators, marking the apotheosis of the operator VC model started by a16z a decade ago. The text discusses the history of venture capital, the rise...
0The Healthcare Marketplace and Product Design
2019-07-11 •
The text discusses the unique characteristics of the healthcare market, as outlined by Kenneth Arrow in 1963, and how it is different from other industries. It also explores the challenges related to patient data, market-imposed s...
0Designing a VC Brand
2019-05-14 •
The text is about the process of designing a VC brand, Jovono, and the importance of branding in general. It discusses the values, colors, fonts, logo, website design, backend, and fringe assets of the brand. It also provides key ...