The blog post humorously reflects on the current state of marketing through a series of memes inspired by ancient Greek art. Each meme addresses various marketing challenges and sentiments, such as the fear of AI, the struggles wi...
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Mariya Delano writes about emotions in marketing, blending art with strategy, and is the founder of Kalyna Marketing.
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The text discusses the importance of emotions in professional settings and how they are often dismissed as unprofessional. It provides data on gender bias in performance feedback and explains how emotions can improve workplace out...
The text argues that B2B marketers should prioritize building trust and confidence in buyers over brand awareness. It discusses the challenges in B2B marketing, the impact of the wider economy, and the need to focus on increasing ...
The text discusses a recent Google leak of internal documentation for Content API Warehouse, revealing how Google Search works. It emphasizes that the poor quality of search results is not Google's fault, but rather a result of ho...
The author expresses frustration with the professional world, particularly the expectation to suppress emotions and the prevalence of rejection. They argue that the status quo is outdated and counterproductive, and that the fear o...
The post is a guest post by Meg Johnson, a marketer, and author of a newsletter about marketing and emotions. She shares a personal story about vulnerability and trust in marketing, and how it is important to connect with the audi...
The text is a defense of Geraldine DeRuiter's book 'If You Can't Take the Heat' against a negative review by The New York Times. It discusses the responsibility of online platforms and publishers for the content they produce and t...
The author provides updates on upcoming essays, shares snippets of initial link-dumps, and highlights recent videos. The videos include a personal story about mental illness, experiences as a fractional CMO, and a guest interview ...
The author discusses their fear of success and how it has affected their productivity. They explore the concept of fear of success and its impact on marketing. They also discuss emotional ignorance in marketing and the need for em...
The text discusses the importance of emotional resonance in newsletter marketing, using personal narratives to connect with the audience. It includes an interview with Mariya Delano, founder of Kalyna Marketing, and author of the ...
The author expresses professional insecurities and the difficulties of working in marketing, especially in B2B tech, due to budget cuts, lack of trust from executives, and the fear of risk. The text also delves into the author's p...
The author reflects on the emotional impact of the death of Matthew Perry, the actor who played Chandler Bing in Friends, and how the show has been a significant part of her life. She discusses the impact of popular media, the por...
The author discusses how their assumptions about marketing have been challenged by recent experiences with new clients. They emphasize the importance of listening and teaching in marketing, and how this shift in mindset has improv...
Heather O'Neill, a business coach, shares why she doesn't want business advice. She believes that most people's advice is unhelpful and can delay her ability to build what she actually wants to create. She encourages people to fol...
The text discusses the importance of love in marketing and how it can be used to create emotional resonance with customers. The author shares personal experiences with brands they love and how they have incorporated love into thei...
The author reflects on their mental health struggles, including childhood trauma, mental illness, and professional success. They discuss their struggles with imposter syndrome and the impact of their trauma on their life and busin...
The text provides instructions on how to follow the ADMD podcast, including subscribing on Substack, Spotify, and Apple Podcasts, as well as accessing the podcast through RSS. It also mentions a webinar on content distribution opp...
The text discusses Meta's new social media app Threads and the impact of following size on power and exposure on social media platforms. It also explores the concept of digital meritocracy and the launch of a new social media plat...
The text discusses the social hierarchy and loneliness of social media platforms, particularly focusing on the new social media app Threads. The author compares the social hierarchy on Threads to the rigid social caste system in h...